Recent tariffs have made importing international goods more costly than ever.
The American snack industry is heavily influenced by globalization, drawing in spices, flavor profiles and new cuisines from around the globe.
Lay’s wants to make sure that global snackers have an avenue to access 200+ international flavors regardless of the times.
THE CHIPTO EXCHANGE
Introducing the Chipto Exchange, the world's first and only platform to trade Lays chips with anyone, regardless of location.
CHIPTO CHAT
Don’t let you or a loved one fall short of your flavor needs. Alert our 24/7 Spud Buddy assistant when the right bag for the perfect occasion calls to you, or the snack that will turn all of life’s problems around is halfway around the world.
Turn notifications on to be alerted about all chip trade matches.
OOH
CRYPTO CHIP
Lay’s will release a limited edition flavor, NY Deli Pickle in honor of the OG New York Stock Exchange. This flavor will only be available to customers who complete their first transaction on the Chipto Exchange.
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